On August 12, YouYaoQi and Alpha Animation held a joint press conference in Beijing, officially announcing that YouYaoQi would join Alpha Animation. In this marriage, Alpha Animation is China's largest animation culture group, and YouYaoQi is China's No. 1 original animation network platform. Both parties are "big names" in the ACG field, so this is also a "strong alliance" generally recognized by the industry. What will such a large-scale alliance bring? YouYaoQi showed the tip of the iceberg at this press conference, including the establishment of "YaoQi Pictures" and the more ambitious plan of eight Chinese animation films, including the highly anticipated "One Hundred Thousand Bad Jokes 2" and a live-action film based on the existing comics on the YouYaoQi platform. The successive disclosure of the two major pieces of news made this press conference one of the milestone events in the Chinese animation industry in recent years. "U Plan" is launched, YouYaoQi will have more "benefits" in the future Regarding the changes that will be brought about by this marriage, YouYaoQi CEO Zhou Jingqi said with a smile at the press conference: "At least YouYaoQi will not be renamed 'Aofei Animation'." While emphasizing that the YouYaoQi platform will continue to maintain a high degree of independence in operation in the future, Zhou Jingqi also demonstrated the more "benefits" that this alliance will bring by launching the "U Plan." The first benefit of the "U Plan" falls on the domestic original cartoonists that YouYaoQi has always valued the most. At the cooperation ceremony of the press conference on the same day, the representatives invited to speak on the stage included the executives of Aofei and YouYaoQi, as well as Han Wu, the author of "One Hundred Thousand Bad Jokes". It is reported that with the support of Aofei Animation, YouYaoQi will launch a new development plan to increase the number of existing professional comic works and cartoonists by more than 10 times; in addition, YouYaoQi will also provide a new and upgraded income mechanism for a large number of comic authors in a free creation state, so that growing new cartoonists can also get several times the return space before. For domestic anime fans, the fan benefits of "U Plan" are even more attractive. After the establishment of Yaoqi Pictures, it will produce a full range of film and television works including animated films, live-action TV series, web series and live-action special effects films, so that domestic original comics can be presented to fans in more forms. In the shooting plan of eight Chinese animation films released by YouYaoQi this time, its basic IP includes the highly appealing "One Hundred Thousand Bad Jokes", "Mantou Diary", "Duan Nao", "Chifeng", "Zhenhun Street", etc. This series of Chinese animation films will be jointly produced by first-class domestic and foreign film and television institutions, including Aofei Pictures, Huahai Films, Wanda Pictures, and the American 451 Group, forming an unprecedented luxurious production lineup in the history of Chinese animation films, which is highly anticipated by the industry. "Dare to imagine, Chinese comics have infinite possibilities" On the YouYaoQi platform, phenomenal IPs such as "One Hundred Thousand Bad Jokes" were born before, and just this month, another original Chinese comic IP of YouYaoQi, "Hinabee", will be launched in Japan, the birthplace of the two-dimensional culture. For Chinese anime fans, this is a long-awaited "domestic animation counterattack". Zhou Jingqi said of YouYaoQi's breakthroughs in the once desolate Chinese anime world: "Dare to imagine, Chinese comics have unlimited possibilities." The combination of YouYaoQi and Alpha Animation also stems from a common understanding. After YouYaoQi became a gathering place for domestic two-dimensional animation culture, many institutions and groups have extended olive branches to it, but they were all rejected by YouYaoQi. "Only Alpha Animation and Culture Group told us that they understand animation, that they pursue the rise of Chinese animation just like us, and that they share the same ideals as us." Zhou Jingqi said that this is the core reason why YouYaoQi chose Alpha Animation and Culture Group. Another important reason is Alpha Animation and Culture Group's previous successful experience in IP value operation. Alpha Animation has many years of experience in IP brand operation, peripheral consumer product development and interactive entertainment in the K12 field. These are necessary for the nearly 40,000 comic works on the YouYaoQi platform to truly realize their value. Film and television are just the first aspects of the efforts, and there will be more forms of presentation in the future. "With Alpha Animation and Toys, it's like imagination has been given wings. We believe that the future of Chinese animation is exciting." At the end of his speech at the press conference, Zhou Jingqi once again expressed his confidence in this collaboration and the future development of Chinese animation with these words. |
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