CATDOLL: Ancient IP Carnival is a competition of appearance

With the further development of the ACG ancient style market, competition among major ancient style IPs has become increasingly fierce, with new forces emerging in an endless stream, all shaping the world in their own way.

Film and television works make "little fresh meat" famous

"Chinese Paladin" is one of the three traditional domestic stand-alone games, and a veteran work of ancient style IP, with a poignant love story and ups and downs as the core. The "Ten-Year Agreement" has made countless players look forward to it. The story of Brother Xiaoyao and Ling'er successfully made the new generation of "fresh meat" Hu Ge, Huo Jianhua and others famous. It is rumored that the movie version of "Chinese Paladin" may use the original cast, and the completion of this ten-year agreement will surely set off a "Chinese Paladin style".

Another classic ancient style film and television work, "The Legend of Qin", is adapted from a domestic 3D martial arts animation. Exquisite character modeling, cleverly designed plots, and a grand world background are all essential elements for its success. This IP created a group of classic characters and brought them to the big screen in the Warring States period. The distinctive character design and bold and sophisticated use of 3D technology made it a hot IP in just a few years, with huge value, and also pushed the "fresh meat" Jiang Jinfu to the peak of popularity.

The popular TV series "Gu Jian Qi Tan" aired at the same time, with Chen Weiting, Qiao Zhenyu, Ma Tianyu, Li Yifeng and other "fresh meat array" dominating the screen, ranking among the top ten in ratings of film and television works of the same period, and ranked first in online broadcast volume.

Anime characters are unique

The representative ancient style animation series "Painting Jianghu" depicts the Five Dynasties and Ten Kingdoms period, which was full of war and darkness, in a unique way. It runs through famous historical events and folk legends such as the Huang Chao Uprising, Zhu Wen's usurpation of the throne, the execution of the Li family, Yougui's patricide, and the Shatuo hegemony. The image of the Black and White Impermanence is very successful, and most fan works are also created with these two people as the core.

Among the recently released animation works, "Taiyi Xianmo Lu: Lingfei Ji" is well-known to comic fans for its unique character modeling, rich theme expression, and inheritance of the most orthodox immortal cultivation sentiment. Every character in the play has eyes that can best express their emotions. These uniquely designed beautiful eyes are also the channel for the producers of Taiyi Xianmo Lu to express their emotions to the audience. At the same time, they insist on inheriting the most orthodox immortal cultivation sentiment, taking the pursuit of immortality as the main body, constructing the entire world, making this world have an immortal spirit different from ordinary works, which is also the pursuit of the main creators.

Game Works Dress Up Show Equipment

Swordsman Online III is the most successful ancient style online game so far. The reviews of its success are mixed. Some people call it the origin of the universe III, Jiayuan III of the century, but these evaluations are not enough to shake its status. Swordsman Online III has a huge number of fan works. It has almost the highest quality fan works. Countless popular songs are all based on Swordsman Online III as the core IP. At the same time, the popularity of the game is also inseparable from the huge influence of the IP fan creation. No wonder players often say that it is the fan who saved Swordsman Online III. The exquisite and powerful game character dressing function has played an important role in the development of the fan market.

In addition to film, television, animation, and games, ancient style music has received more and more attention, gradually expanding from a niche circle to a trend. The grand occasion of the "Thousand Years of Style" Imperial Capital Concert at the beginning of the year has not yet ended. The evening concert of the Wulin Conference on May 14th has set a new record. Pai Gu Jiaozhu, Wu En, Huang Er and other well-known singers in the ancient style circle have attracted countless fans. In the near future, the venue of ancient style concerts will jump from the Convention and Exhibition Center to the "Bird's Nest" in the capital. Under the trend of the prevalence of ancient style, all IPs related to ancient style will take off.

In 2016, the ancient style market was full of gorgeous settings, competing for beauty. At the Shanghai ACG Wulin Conference in May this year, major ancient style IPs came to the scene to display. What we now define as an excellent ancient style work is a competition of creative skills, and in the final analysis, it is still a competition of appearance.