CATDOLL: Is Wanda City a copycat of Disney? Disney says it will take action against copyright infringement

The opening of Disneyland in Shanghai also attracted everyone's attention and heated discussions. However, since the opening of Disneyland Shanghai, it has attracted a large number of tourists and its popularity has remained high. Wanda Group also took a fancy to the large amusement park and announced that it would also build a large amusement park "Wanda City". On May 28, the world's first Wanda City opened in Nanchang. This is the first "Wanda City" launched by Wanda.

However, on May 30, Bloomberg reported that on the day Wanda City Nanchang opened, products featuring Disney cartoon characters appeared in Wanda Theme Park. Regarding the use of Disney cartoon characters in Nanchang Wanda Theme Park, Disney said, " These illegal and poorly made knockoffs have disappointed everyone who had greater expectations, and we will take action to address intellectual property infringement ."

Performers dressed up as Captain America and Snow White on the opening day of Wanda City in Nanchang.

However, Wanda later told The Paper (www.thepaper.cn) that some of the non-Wanda cartoon characters that appeared in Wanda Mall were individual actions of some businesses in the mall and did not represent Wanda.

In fact, in the previous CCTV Finance program "Dialogue", Wang Jianlin publicly challenged Disney, saying "Disney China will not be profitable in ten to twenty years". Wang Jianlin said that China has Wanda, and Disney really shouldn't come to China. At the same time, he listed the reasons why he was not optimistic about Disney China.

Wang Jianlin said that Disney has always regarded Wanda as a strong competitor, but Disney is an outdoor park, and the climate is not very advantageous for a completely outdoor amusement project in Shanghai. First of all, Shanghai has the plum rain season in summer, which lasts for dozens of days, and it is also relatively cold in winter. Moreover, it is no longer the era when people watched Donald Duck and Mickey Mouse and went crazy and blindly followed them. It is no longer possible to completely clone the previous IP images and products without more innovation.