CATDOLL: Industry insiders say: Poor animation production quality is to blame on the sponsors' over-talking

Every year, a large number of animation works are released in Japan, but the quality of the works varies greatly. There are many factors that can affect the quality of an animation, such as the screenwriter, supervisor, and production company, etc. However, there are also some factors that are not related to the animation industry that can lead to a decline in the level of animation production. Recently, a person in the Japanese animation industry described a story he heard on Twitter, and an important factor mentioned here is the excessive interference of animation sponsors.

Promoter: The animation quality of that work improved in the second season. Is it really because it sold well?

Producer from a certain company: No...quite the opposite.

Twitter owner: On the contrary?

A producer from a certain company: Actually, it’s like this. Because the first season didn’t sell well, the sponsors had no interest in getting involved. As a result, the production schedule became very smooth and everything went according to plan, so the production level of the second season was improved.

Poster: What a tragedy.

Seeing this conversation, many netizens commented: "After all, it's the sponsors' fault?" "If you look at it this way, is it possible that a certain work that has already released countless compilations in July is also..." "It's a tragedy of amateurs interfering with professionals!" It seems that there are still many tragedies caused by amateurs. There are similar scenes in the previous animation "Shirobako" that performed in the industry. However, many times, the producers can't do anything about their interference. After all, the investors have spent money, and can the quality of an animation work really be attributed to the sponsors' interference? Everyone is welcome to express their opinions.